What is CRM Software?

This software category covers a wide range of applications aimed at making customer relationship management easier and more organized for businesses. CRM software typically features the ability to track customer interactions across multiple communication channels, identify and nurture high quality leads, automate follow-ups with clients, build customer loyalty, generate and analyze reports, and make sales forecasts. Most CRM systems come with an Application Programming Interface (API), which allows for seamless collaboration between sales, marketing, and other departments within an organization. CRM with mobile access allows salespeople to view and share customer interaction history on the go, making it easier for them to resolve time-sensitive matters.

CRM Software on Crozdesk

Top Lightweight CRMs For Small Businesses

Customer relationship management software (CRM) is integral to customer service and sales teams. It is an excellent resource for managing leads, visualizing sales, and simplifying deal processes all on one interface, ensuring customer data is efficiently used to drive sales. However, for small businesses and… read more

Using CRM to Foster an Emotional Bond With Your Customers

Every entrepreneur wants to scale their business by automating as many tasks as possible while also giving each customer that magical personal touch throughout their buying journey to create a memorable brand experience. Inspiring an emotional connection with consumers, B2B or B2C, has always been… read more

Crozdesk Review: Bpm’online CRM suite

Introduction to Bpm’online’s CRM suite Keeping control of your organisations customer relationships becomes increasingly challenging as your number of customers grows. Especially mid-sized and quickly growing businesses are often losing out on sales opportunities due to a lack of oversight over their various channels. Bpm’online… read more

The go-to sales and prospecting tool: KiteDesk

Finding a single lead generation and outreach tool can be difficult, especially one which your sales team actually enjoys using, and doesn’t require a PhD to setup. KiteDesk could be the answer. The KiteDesk suite includes two products that combine the most crucial aspects of… read more

Online marketing: essential software for marketers

Marketing is hard. In 2016 it’s really hard – graduates be warned. Gone are the days of mood boards and long, boozy lunches. The advent of the internet and online marketing has changed the industry we work in. Marketers need to be part artist, part scientist,… read more

29 Traction Tools to reach the Next Level

Do I need Traction Tools? Building a great company is hard. You can have a brilliant idea but without good execution and a solid customer acquisition plan it will never take off – this is how traction tools come into play. Most startups fail because… read more

Back to top