B2B software lead generation is difficult, despite it being one of the most important tasks. When turning a prospect into a sales lead, you normally have to involve different parts of the company. Typically, the lead begins with marketing, moves onto the sales team and… read more
What is SEO & SEM Software?
Search engine marketing software helps businesses improve their visibility on search engine results pages, usually via paid advertising. SEM tends to be focused on two key areas – Search Engine Optimization (SEO) and Pay Per Click (PPC) optimization. In order to ensure a low Cost Per Click (CPC) through paid SEM channels, software often combines SEO and SEM principles to fine-tune the content and architecture of a website prior to the promotion of it. Besides leading to a potential decrease of the CPC across different channels, SEM software can increase the click-through rate and quality score of search ads and assist with bid management. While SEO is primarily the practice of promoting the visibility of a web page or website in a search engine’s organic results, it can have ancillary benefits in decreasing the costs of paid channels as well. Software can help improve the ranking of all types of content, including images, videos, and written content.
SEO & SEM Software on Crozdesk
Pr.co, Ceros or Hubspot? Which software is most relevant for your PR strategy?
As a small business, PR is very crucial to your success — perhaps even more so than conventional advertising. While the two tend to have very similar objectives, they could not be more different. As an entrepreneur or business owner, understanding this difference and leveraging… read more
Why B2B Marketing Will Never Be the Same Again
If anything, B2B marketing is a lot simpler today, as long as you tailor your content to each stage of the onboarding process…. read more
WhosOn – High-performance Live Chat Software: Crozdesk App of the Week
Each week we feature an app that has caught the attention of the Crozdesk community. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other… read more
Grow your Web Traffic with SumoMe
Each week we feature an app that has caught the attention of the Crozdesk community. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other… read more
10 SEO Experts Reveal The Web Apps They Can’t Live Without
Apps we know and love and a few surprises! At Crozdesk we love the way SaaS solutions make our lives easier. Each member of the Crozdesk team has their tried and tested favourites when it comes to web apps, but we wondered which apps are… read more
Supercharged Affiliate Marketing with Tapfiliate
Each week we feature an app that has caught the attention of the Crozdesk community. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other… read more
Online PR Made Easy with BuzzStream
Each week we feature an app that has caught the attention of the Crozdesk community. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other… read more
5 SaaS Apps Changing the Business World
“The best subscription companies in the world are not trying to push you something you don’t want. They’re not trying to sell you stuff at late night infomercials. They give you a service that actually changes your lives, right, that’s better than just receiving the… read more
An Online Photo Editor You Must Try: Canva
Each week we feature an app that has caught the attention of the Crozdesk community. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other words,… read more